Kamp K2 Euro Edition

Imagine a resort to yourself, riding all day and rockin out all night with enough beer to keep you keeping on.

K2 loves snowboarding and we support those who support our passion. Grab a beverage, sit back and enjoy this recap of Kamp K2 European style.

Superpark Day 3 Video Featuring Jake Kuzyk and Ben Lynch

Video Courtesy of Snowboarder Magazine. Click the link for all the sweet goodness from Superpark 14

Seasons End Party

Snowboarder MBM and K2 Snowboards present the Seasons End Party!
Come to Munich and rock with us the Crux in the Ledererstraße 3. Party all night long to the nice Hip Hop Snacks of NOT:FX, be there or be square, yeeaaaahhhhööööööööö!!!

seasons end

seasons end back

Shred Down Austrian Masters 2010 Slopestyle Video

m>
For More Information Go To: http://www.boardplay.com/de/

Cover Girl Snow Angel’s Invitational with Grechen Bleiler this Weekend

Aspen/Snowmass, Colo., March 15, 2010 –

Confirmed riders for this season’s event include: Gretchen Bleiler, Kelly Clark, Elena Hight, Sarah Conrad, Ellery Hollingsworth, Mercedes Nicoll, Linn Haug, Maddy Schaffrick, Haruna Matsumoto, Soko Yamaoka, Sophie Rodriguez and Ursina Holler. A complete list of riders will be announced in the coming weeks.

The event will feature a Superpipe contest on Saturday, April 3 in Snowmass, photo and filming opportunities for the media as well as lifestyle activities for the riders such as a spa day, yoga classes and a girl’s night out on the town. With invites based on a combination of Olympic and X Games qualifications, this year’s event will include a more international field and the event will be the first time since the Olympics for all of these women to be together in a relaxed atmosphere. Snowmass now features a world-renowned 22 foot Superpipe that was built by the award winning Aspen/Snowmass terrain park crew along with experts from Snow Park Technologies.

“I’m really looking forward to the third annual CoverGirl Snow Angels Invitational, especially after the craziness of the Olympics,” said two-time Olympian and 2010 Winter X Games gold medalist Gretchen Bleiler, “this will be a great opportunity to focus on progressive riding and quality time with all of the girls.”

For the first time Viceroy Snowmass will host the athletes along with a mix of activities throughout the weekend. Viceroy Snowmass Resort and Residence, bringing the brand’s signature fusion of glamorous style, provocative design and innovative culinary experiences to the event will add to the truly special experience of CoverGirl Snow Angels Invitational.

The CoverGirl Snow Angels Invitational is the bookend event for a season of over 30 Aspen/Snowmass sponsored events. This is the only women’s specific snowboard competition and lifestyle weekend of the sort in the industry, bringing together the media, fans, sponsors and the athletes alike to Aspen/Snowmass.

Its spring time in Aspen/Snowmass which means long sunny days, superb conditions, plenty of free events and concerts and plenty of deals. Seven day advance pricing is now available for guests booking two or more days of lift tickets. Guests can save big by booking lift tickets, lessons and equipment rentals seven days in advance of their vacation. For more information please visit: www.aspensnowmass.com/deals .

Aspen/Snowmass would like to thank this year’s confirmed event sponsors including CoverGirl, Secret, K2, Oakley, Mission, Coca-Cola, espnW, Town of Snowmass Village, Giro, Nike and Viceroy.

For more information on the CoverGirl Snow Angels Invitational or anything regarding Aspen/Snowmass please visit www.aspensnowmass.com or call 1-800-525-6200.

Enni Rukajarvi Wins Overall TTR Title and $50k!

Picture 20
Enni celebrates her Swatch TTR world champion title
Mar 29 2010

This winter the 19-year old (K2 Snowboarding) rookie from Finland, Enni Rukajärvi took the snowboarding world by storm by appearing almost out of thin air and dominating the top slopestyle events. Fresh from finishing high school, she begun competing a few years prior at her home mountain and it became clear that she had a talent. With her textbook style and fearless mind Rukajärvi cleaned up almost every slopestyle title she tried for this winter, slowly climbing the TTR ranks and growing stronger also in the halfpipe. At the nail biting tour ending 6Star event, the Roxy Chicken Jam US, her efforts were rewarded and she was crowned Swatch TTR World Snowboard Champion 2009/2010, earning herself $50,000 USD and automatic invites to all major TTR events for the 2010/2011 season.

In the fall of 2009/2010, Rukajärvi began to stir up the noise outside her home country making international headlines with her win at the 4Star Horsefeathers Pleasure Jam 2009 in Austria, beating the likes of former TTR World Champion Cheryl Maas (NED). Carrying over an end-of-season bonus, from a World No. 46 position in the 08/09 TTR season, she jumped into World No.43 with her first result and caught up with the pack who had got a head start at the southern hemisphere TTR events.

The big bang on her career came along with her slopestyle victories at the 6Star Roxy Chicken Jam in Saalbach, Austria and the 6Star Burton European Open in Laax, Switzerland. By this point it was clear that she was no one hit wonder, but a serious contender for the Swatch TTR top spot. After the two 6Star events, she had climbed into World No. 6 and spoke about her experience at the BEO explaining; “I was really nervous in the semis because I wanted to get to the finals, but once I got in I was able to just ride”. Her determination showed in the finals where she reached top scores with her second run consisting of a 50-50 Boardslide to Fakie, Cab 360 Slide, Cab 270 Boardslide, 50-50 on Downbox, Stalefish Frontside 360 Indy, Backside mute 540 and a stylish Cab 720.

After her success in January, Rukajärvi made quick calculations and came to the conclusion to include a 5Star event in her schedule to allow her a few more crucial results for her Swatch TTR ranking total. She accepted an invitation to compete at the 5Star Burton Canadian Open, despite her original plans to only do a few events this year. Her efforts paid off and once more she shone on the top spot of the slopestyle podium, and also showed that she could stomp a solid run in the halfpipe.

Sitting in World No. 4 prior to the 6Star Burton US Open allowed Rukajärvi to relax a bit and she returned to her home mountain to regain her focus. At Stratton she walked away with another nice result, barely missing the podium with 4th place in slopestyle and 15th in the halfpipe and was awarded the Burton Global Open Series title. Now in the Swatch TTR ranking lead Rukajärvi was in a great position for the Roxy Chicken Jam USA, however, with seven other contenders able to overtake her rank she was still in for a tight battle. She managed to hold her own and place 6th in slopestyle and 21st in halfpipe. “I feel awesome. I am so happy and stoked and also surprised. I did not expect to be Tour Champion at all at the beginning of the season.” Rukajärvi has certainly showed that one can make her way through the various Star rated events on the TTR Tour and participate in the open events to make a success story and we can expect to see a lot more of her in the future.

The Swatch TTR Top 3 of season 2009/2010 were rounded up with Sina Candrian (SUI) in World No.2 and Sarka Pancochova (CZE) in World No. 3. The men’s Swatch TTR Tour Champion, Peetu Piiroinen (FIN), was crowned at the Burton US Open. More information and videos of Enni Rukajärvi’s 09/10 World Champion Title are available on www.ttrworldtour.com.

ABOUT SWATCH TTR:
Founded by Terje Haakonsen and industry innovators in 2002, the Swatch Ticket To Ride (TTR) World Snowboard Tour is a non-profit, rider-driven organization with the mission “to create the highest quality competitive snowboard environment in the world, using authenticity, accessibility, innovation as guiding principles”. Since its foundation, the Swatch TTR Tour has been developing into the most exposed snowboard tour worldwide featuring global grass root and key independent freestyle snowboarding events over a ten-month period from Southern to Northern Hemisphere locations. Events are rated via a 1-through-6Star system, with points allocated accordingly, a 6Star event holds the highest (1000 points). Any rider participating in these events, from up-and-coming to professional talent, earns ranking points and a position on the Swatch TTR World Ranking List. The top male and female rider based on an average of their best six results of the season (5+1 system) is crowned Swatch TTR World Snowboard Champion. For more information visit www.ttrworldtour.com

Credit: http://www.worldsnowboardfederation.org/article540.html

A few More Links:

http://espn.go.com/action/snowboarding/news/story?id=5037744
http://snowboard-mag.com/content/enni-rukajarvi-crowned-0910-womens-swatch-ttr-world-champion-following-6star-roxy-chicken-ja

Retro Fools Day 2010 – Stevens Pass

Stevens Pass is hosting a Downhill Slalom Race Retro style!

Time to bust out those old straight skis, directional snowboards, one-piece snowsuits and radical attitude for the 1st annual Retro Fools Day! April 2nd, 2010 is going to be the most totally tubular day and will include a downhill slalom race! The older and more rad the gear the more time deductions you get off your runs! There will be awards for best times, best outfit and most radical! There will be more awards for other cateagories that we haven’t even thought of yet! Here’s an example of the time scoring (these aren’t set yet but you get the idea):

Time deductions:
Retro jacket: -1 sec
Retro pants: -1sec
One piece: -3sec
Pre 1995 board: -1sec
Pre 1995 skis: -1sec
Old boots: -3 sec
Monoski: -7sec
Post 1995 board: +4sec
Post 1995 ski: +4sec

Hit the thrift stores, ebay and craigslist and get your gear in order for RETRO FOOLS DAY 2010! Brought to you by Stevens Pass and Retro Snow.com and SOS (Snowboard Outreach Society)

$5 voluntary donation – All proceeds go to SOS

RADICAL!

Design The Modern Board April 3rd 2010

DTMBposter

Join K2 Snowboarding and DWR (Design Within Reach) in the fourth annual DTMB – a snowboard design contest in support of SOS Outreach.

Drop in for a celebratory night to raise money towards giving at-risk youth the opportunities to ride.

Rock The Vote and determine the best snowboard design. The winning design will be made into a one-of-a-kind board by K2 Snowboards and featured in DWR studio and online.

Saturday, April 3rd, 2010 from 6-9pm

DWR Seattle Studio.
1918 First Avenue
206.443.9900

$12 donation suggested

RSVP by e-mail at seattle@DWR.com

www.dwr.com/seattle
www.sosoutreach.org

Wille Win Week WINNERS!!

Congradulations to all the Wille Win Week winners last week!

MONDAY 3/15: K2 sticker pack & Wille’s Heart Roasters coffee

Winner: Sean Weiss Portland, OR

TUESDAY 3/16: K2 beanie & Wille’s Heart Roasters coffee

Winner: Lauren Weibert Dillon, CO

WEDNESDAY 3/17: K2 Hoodie & Wille’s Heart Roasters coffee

Winner: Esther Cheng Oxford, OH

THURSDAY 3/18: K2 Formula Bindings

Winner: Allan Nadel Mammoth Lakes, CA

FRIDAY 3/19: GRAND PRIZE: K2 Turbo Dream, 5 LBS Heart Roasters Coffee and a Ceramic Coffee Filter set Courtesy of Wille and Heart Roasters

Winner: Justin Lees Provo, UT

Last Call at Loon Mountain 10th Anniversary

84LastCAllposterFINAL-1

It’s really hard to believe ten years has past since we at Eastern Boarder were dreaming up a spring snowboard event that we could all blow off some steam at. “Last Call” as it was dubbed, was simply a good reason to gather up shop employees, friends, and our local reps to have a few good laughs with on the trails together. We always thought the backyard type of gathering was the most fun to try and recreate on the slopes. Building oddball jumps and making things that tend to be on the sketchy side was always a good way to get people laughing, claiming and one upping each other. This “anti contest” contest of sorts was just the thing we all needed to let loose. In 2001 we had a little cash, some swag, some tall boys, and random things to toss out to the outstanding riders that survived the day, and overall Last Call looked like a success and worth trying again.
Loon in NH became home for Last Call a few years back and has since been an amazing host mountain for just such an event. The LMP park staff headed by Brian Norton puts in a ton of hours sculpting and tweaking their already impressive park to help make Last Call unique every time we go there. It still has a somewhat backyard feel and guarantees a lot of fun and claiming. The secret features we have sketched up this time around should have riders going all out. If they can’t ride it all they sure won’t be on top at the end of the day. Our 10th Anniversary event will again take place at Loon March 24th 2010. I can’t thank our extended EB family, friends, sponsors and spectators enough for helping to keep Last Call such an underground success over the years. Snowboarding needs this sort of thing. Without you all involved it just wouldn’t be able to happen. Thank you to this years sponsors K2 Snowboards, Oakley, 32, Redbull, NXTZ, Scion, Skullcandy and Dakine. Immediately following awards we’ll be in the Bunyan room below the gondola. Plan on getting a room that evening and follow us downtown for a little more letting loose too.

Hope to see you all there.