What are the top three developments and trends in next year’s bindings?
1. Decreasing weight while increasing functionality.
2. New independently adjusting toe-strap threads for 100% custom fit.
3. New Tweakback™ highback – a super-flexible urethane highback available on the Hurrithane™ and Cassette™ LTD bindings.
Are you going to new materials?
The Tweakback™ urethane highback is the most high-profile new material. Overall, there are minor adjustments to materials and carbon-infused chassis but as the saying goes, “if it ain’t broke…”
What new technologies are being used in your line?
The use of canted and Harshmellow™-equipped footbeds has expanded. Ongoing refining of the highbacks – category specific and ultra-light. Tool-Less adjustment is another big push, where possible.
On the fashion side, what are the themes of your bindings and how are these translating as far as look and feel?
Themes for bindings are definitely inspired from our boards in graphic and color applications. From there it’s taking fresh softgood stylings while adding flavor and compressing them into a hardgoods product. K2 offers a ton of unique and creative embellishments that accent the offering. Appliques, embroidery details, translucent materials, water-dips , metal badges, perf patterns, footbed and high back art and printing, creative use of materials from neoprene to leathers, pretty much something for all at every pricepoint.
We bestow our trust in the testers chosen by Transworld to conduct the test and do all that shredding so we have a little more insight on what boards. The results are in and K2 has six boards to be graced with those pretty Good Wood stickers. Look for the Good Wood Stamp of approval on the VaVaVoom Rocker, EcoPOP, Darkstar, WWW Rocker, Parkstar, and the Slayblade.
This year we teamed up with Original Penguin Clothing by Munsingware on the brand spanking new Slayblade board, Auto bindings, and totally new Maysis boot. The Slayblade has already won a ton of awards for performance on snow and now is getting all the hype for the great designed look. Click the image below to see what they had to say.
So last night the VideoGrass Premier went down at camp and guess what? It was AWESOME! There were tons of kids and the actual world premier is tonight in Portland. Not only was the movie good, but I got to hang out and have some good old times with some new and old friends!
Shots with Will, Gabby, Jonas, and Jordan!
Me…I can’t remember who took these photos…
Mike Yoshida sent it again
Jared and Jonas
Will Bateman took a photo too!
Anthony didn’t want to be in a photo, too bad haha. Anthony is a friend from back home in MN, and he’s been interning with Ashbury all summer.
Jordan Michilot likes it Doggy Style
Geez photos are fun! So my last day on hill was super fun. I cruised around the lap park and got dizzy on some picnic tables on a new rocker weapon, be sure to get one this winter cuz those things are tons of fun!
The only snowboarding photo from the whole trip. The battery died, so it’s a good thing I landed this one.
So Mt Hood is super fun! I’m flying back to MN in the morning and looking forward to the winter! My trip was awesome! Thanks Kevin Winkel for getting me a pass and letting me crash. Thanks Mike Yoshida for driving me around, eating Cobra Dogs, and cooking some amazing food. And thanks to my friends for gettin loose and having some summer fun!
The sun is out, the snow is slushy and the rope tow is in full effect. High Cascade’s park has made some excellent improvements this summer. This video showcases some of the K2 board-riding staff groovin’ out via rope tow. enjoy…
That’s right kiddies, the very first snowboard mag of the season is out! Tons of awesome new photos, 2010 outerwear guide, and these sweet shots of K2 riders Wille Yli-Luoma (still one of the sickest methods ever) and Louie Fountain shredding pow in Oregon in the new SNOWBOARDER MAG …. on shelves now.
Louie rides his personally designed Believer featuring all new FLATLINE technology. This board includes artwork from his younger brother and quotes from his daughter. He is also on the Auto Ever Bindings and T1 Boots featuring all new Boa-CONDA liner lacing system.