Jordan has been in the game for longer than most of us have been alive and he crushes it to this day.
A long journey through the west can be tough on a snowboarder, but Eric Messier takes the proper precaution by soaking in the high desert magical healing waters to prepare himself for the bottomless powder turning that lies ahead. First stop, pick up a hitchhiker. Just so happens to be Gray Thompson, also known as Snowshoe. Coincidence? I think not. Watch ZEN AND THE ART OF POWDER BOARDING to find out what these two riders of the West get themselves into.
Think Thank is taking a step forward in 2014′s new release “Right Turn Left Turn” where the art of turning and learning it properly takes precedence and helps define the unique style in which we all snowboard. If you haven’t laid into a toeside turn recently you should try it out, it’s so damn fun.
Stoked to see what Think Thank and our boy Chris Beresford put together.
Starring Danny Larsen, Jake Kuzyk, Nick Dirks and Jordan Mendenhall, “Mayday” will be another doozy for sure.
The second episode in Warp Wave’s sequel season brings it in close with some authentic railin… if you know what I mean.
Gray Thompson and Eric Messier created something unique last year with the concept of simply surfing the earth. Warp Wave as it’s been known came together and sparked a buzz around the snowboard world in 2013. Now they’re at it again surf turnin and burnin. Enjoy and watch each edit as they drop right here at K2snowboarding.com.
Women’s feedback group promotes stoke and camaraderie for female snowboarder’s worldwide.
SEATTLE, Wash. (Jan. 27, 2014) – Established eight years ago in an effort to unite female snowboarders of all ages around the world, the K2 Snowboarding Women’s Alliance is a band of lady shredders and ambassadors of the sport that build camaraderie and good times on and off the hill.
From a crew of young, enthusiastic, ripping shop girls to seasoned veterans like K2 athletes Gretchen Bleiler and Leanne Pelosi, this diverse group of women works closely with K2’s in-house design, marketing, and engineering teams to provide feedback for future K2 graphics and product performance. This year marks the revitalized rebirth of the Alliance with more emphasis being focused on events, outings, clinics, trips, and more.
“The Women’s Alliance is a vital tool for the design and development of K2’s women’s product and a super unique way for riders to develop their skills while sharing experiences and connecting with other like-minded athletes,” said Hunter Waldron, Global Brand Director at K2 Snowboarding. “We are stoked to revive the Alliance for 2014 to offer women this type of community and opportunity to provide feedback in helping design the best women’s snowboard gear.”
In conjunction with the Women’s Alliance, K2 Sports annually donates a large sum of funds to the Breast Cancer Research Fund (BCRF). To date, K2 has donated more than $1M. In addition, K2 supports many other breast cancer research efforts throughout the year, and recognizes the cause by placing a pink ribbon on nearly all snowboards (and skis) in the K2 Women’s Collection.
K2 is making a stand for women in snowboarding by providing the resources and community around the world to promote fun, education, and friendship. Stay tuned to the K2 Women’s Alliance Facebook page for updates on happenings this season.
Watch & Follow:
Women’s Alliance video | https://vimeo.com/84266282
Facebook | https://www.facebook.com/K2Alliance
Instagram | @k2_snow_Alliance.